When children are told something they don’t want to hear, their instinctive reaction is to cover their ears and drown out the words with “la la la”. Although this may seem comical, this is what many organisations are doing with their customer service. Currently, communication channels such as Voice and Video are popular as […]
Hiring the wrong person, at any stage of business, can be extremely detrimental and costly in a number of ways that aren’t only financial. Melissa Hyland, ipSCAPE’s HR Manager at ipSCAPE discusses the essential items businesses need when hiring people. Hiring people can be a difficult process but the key is identifying the right […]
When used strategically, social media can be highly effective in building brand loyalty and driving sales. Alison Lee, Head of Marketing at ipSCAPE provides insights into the importance of understanding your audience. Social Media is a powerful communication medium, but a business needs to first understand the audience and nuances of each platform. At […]
A diverse team and environment can create greater opportunities for creative thinking and fosters an overall company value of inclusion. Melissa Hyland, ipSCAPE’s HR Manager states that culture is driven from the CEO down in an organisation. At ipSCAPE, we believe that diverse cultural perspectives inspire creativity and drives innovation. Different opinions, views and life […]
